atrify is the product content platform that enables more than 20,000 trade and industry users in over 50 countries to exchange accurate and reliable content with their partners and consumers. With complementary expert services, atrify delivers a holistic solution portfolio for transparency, compliance and cross-channel commerce. atrify is a 100% subsidiary of GS1 Germany.

Through the collaboration of atrify and anybill, digital receipts can be enriched and categorized with detailed product content. This provides retailers and consumers with additional information about shopping baskets and consumer behavior.